Dynamite Cuts: E-commerce Vinyl Record Website

The Brief

The client needed a website with e-commerce functionality to sell their vinyl records directly to customers. Their goal was to create a digital space where they could display their diverse music collection for sale, promote their radio shows, and move away from relying on third-party platforms.

The website was designed to be funky, user-friendly, and informative, reflecting the eclectic nature of their vinyl offerings and radio content.

• Conducted a full discovery process to identify target audience and e-commerce requirements.
• Transferred their domain from another platform and ensured full syncing for seamless redirection to the appropriate web address.
• Designed the website using a template that fit the client’s brand and needs.
• Optimised the site for SEO, ensuring higher visibility in search engines.
• Crafted copy and digital branding aligned with the brand's image.
• Added e-commerce functionalities to streamline the online purchasing experience.
• Synced the site with social media platforms for integrated promotion.
• Uploaded and organised all relevant videos and links to the brand’s content.

• Domain Management: Transferring and syncing domains across platforms.
• E-commerce Solutions: Implementing a user-friendly e-commerce interface that simplifies customer purchases.
• SEO Optimisation: Ensuring the site ranks well on search engines.
• Social Media Integration: Syncing social platforms for a holistic digital presence.
• Web Design & Development: Utilising responsive templates and content management systems (CMS) to build a dynamic, easy-to-navigate website.

As the website continues to gain recognition within the vinyl record community, Social Life Digital will monitor its performance using focused analytics. Continuous evaluation ensures that the site stays optimised and engages the target audience effectively.

We are delighted to share the results with you below!